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© 2017 Christine McKay


Judy Mai

The Challenge

Photoshoot and album cover for singer and songwriter, Judy Mai.

The Client

Judy Mai is a Vietnamese singer and songwriter. Born in Vietnam and raised in Germany, Mai performed as a soloist and toured with her dance group and Gospel Choir nationally as a child. Her career rose around 2008 when she participated in a singing competition on television and won the 1st prize for that competition.

Her first single release in 2016 “Look at Me” established her as a solo contemporary R&B artist, and is featured on Amazon music and iTunes. Her latest single “Chills” was released early December 2017.

Photoshoot Organisation

Runsheet, mood boards and creative direction


Final Selection


Album Keyart


Final Outcome

Black and white self-portrait with custom typeface album/single title.

Now available on iTunes and Amazon Prime.

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Copyright 2017 © Christine McKay